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The artist donates his £25k prize cash award to independent music venues

Sam Fender accepting the award in the North East
The musician was awarded the Mercury Prize last month in Newcastle

The artist has donated the full amount of his £25k Mercury Prize prize money to the trust for venues, which operates to protect the United Kingdom's independent live music spots.

Fender was given the cheque on 16 October as his third album People Watching was declared the best record of the last 12 months.

He has opted to donate the funds to the Music Venues Trust, in appreciation of the essential function local spots fulfilled in his beginning days.

"I couldn't be pursuing my current career if it weren't for all the shows I played around the region, and beyond, when I was just getting going," remarked Fender. "These venues are legendary, but they are struggling."

From early 2023 onward, at least 150 of these venues have shut down – approximately one-sixth of the whole industry in the UK.

In the last year, well-known musicians including the band Pulp, the group Coldplay, the singer Katy Perry and Sheeran have all backed the trust in its attempts to help venues survive, by adding a minor surcharge to their ticket prices, which supports independent venues.

Fender also joined in, generating over £100k on his recent tour to assist numerous small stages across England, Scotland, and Wales.

These funds assisted venues that were facing imminent closure due to challenges stemming from flooding, fire incidents and bereavements, as well as licensing issues, conflicts and sound issues.

Additional spaces received monetary aid in upgrading facilities and gear that helped performers and audiences.

"The notion that money from concerts in major spaces helps the independent spots, where it all starts for performers like me, is just common sense," Fender has commented.

Pulp in concert
The group are among the artists who contributed their Mercury Prize prize money to good causes

The musician is not the first artist to donate his award funds to charitable organizations.

When the band earned the trophy in 1996 for their record the album, frontman Cocker stated that the act would give their cash to the charity the charity.

In 2002, artist the artist divided her prize between multiple charities, such as the NSPCC and a Sickle Cell charity.

"And I contributed a grand to Highgate Newtown, to their classes, because I trained in gymnastics when I was younger and they required updated gear," the artist told the media.

Two years ago, Ezra Collective donated their winnings to the youth organization that developed their act, alongside other independent music bodies.

Additionally 1994 winners the group donated their award to a charity for MS after a friend was identified with the illness.

"Receiving the award was quite enough," said artist Small. "The prize was the extra but we could do without the cherry, because we had the main prize. So our success impacted another person's life."

Last week, the Music Venues Trust revealed it had rescued several grassroots venues in south-east England, by transferring them to community ownership.

The first in the city and the second in the city were purchased under the community ownership program, which is supported by a national body and enthusiasts who purchase "ownership units" in the buildings.

By

Lucas Hughes

A seasoned gaming analyst with over a decade of experience in online casinos, specializing in strategy development and industry trends.

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